The Ministry of Sports, Culture and Heritage launched the “Work For Pay” Kshs. 100 million stimulus package. This is in line with the Executive Order issued by President Uhuru Kenyatta on 6th April 2020. The president directed the Sports, Arts and Social Development Fund to avail Ksh 100 million.
Work For Pay
The mandate to spearhead the work for pay program has been given to the Permanent Presidential Music Commission. The program will provide equal opportunities to VJs/DJs, bands and acapella performing groups, dancers and pop musicians. Aimed at supplementing Government’s efforts in combating COVID-19 and its effects, the program will engage and mobilize the cultural and creative artists in strategic messaging on behaviour change.
Beneficiaries of the fund include VJs & DJs, dancers, bands & acapella groups, and pop musicians. For musicians, this initiative proposes to record songs in all Kenyan languages, dialects, national and official languages and sheng among others. Above all, the initiative recognizes that the country has over 43 languages and dialects thus allocating each community at least a song.
Moreover, the initiative proposes to produce thematic Covid-19 Kenyan mixes and online shows with appropriate messaging. These mixes, live streaming and online shows will engage VJs and DJs countrywide. Additionally, the initiative proposes to produce bands and acapella groups for Covid-19 productions. The bands and acapella groups shall produce and record Covid-19 messaging songs.
How To Apply
The call is open to practising VJs/DJs, bands and acapella groups, dancers, and pop musicians. Applicants should be Kenyan Citizens above 18 years old and making their living only from these practices. That is to say, the applicants should not be employed in other industry.
Applicants Must have been actively engaged in their trade prior to January 2019. They must also be registered in the Permanent Presidential Music Commission portal or via USSD channel *483*1006#. Deadline to submit is 31st May 2020.
Find more details on the PPMC Website here.